Lead Automation for Automotive Dealerships
Capture, reply, follow up and book test drives automatically — 24/7. Built for automotive dealerships handling 400+ vehicle enquiries per month.
Who this setup is for
Automotive dealerships receiving vehicle enquiries daily
Dealerships handling 400+ enquiries per month across WhatsApp, calls, and forms
Sales teams needing faster replies and more test drive bookings automatically
The real problem in this industry
Enquiries about price and test drives pile up during busy periods
Slow response outside working hours leads to lost sales opportunities
Sales teams forget to follow up consistently with potential buyers
No visibility into which enquiry sources convert to test drives and sales
Customer service teams are overwhelmed with routine price and specification questions
What happens without automation
How the system is set up
Lead capture
Vehicle enquiries from WhatsApp, Instagram, website forms, and social media ads are captured automatically. All enquiries flow into one central system, tagged by vehicle model and enquiry type for tracking.
First reply
Every enquiry receives an instant automated reply within 2 seconds. The reply acknowledges their interest, asks qualifying questions about vehicle preference or purchase timeline, and provides relevant vehicle information or pricing.
Intent checking
The system asks specific questions to understand buyer intent: vehicle model, price range, purchase timeline, financing needs, test drive interest. Based on responses, leads are automatically tagged as ready to buy, considering, or browsing.
Follow-ups
If a lead does not respond within 4 hours, an automated follow-up is sent with additional vehicle information, financing options, or limited-time offers. A second follow-up goes out after 24 hours. A third follow-up after 3 days with a different angle, such as trade-in offers or new inventory matches.
Booking
Qualified leads receive test drive booking links directly in WhatsApp or email. They can book test drives without back-and-forth messaging. The system sends automatic reminders 24 hours and 2 hours before scheduled test drives. Sales team members are automatically notified of bookings.
Tracking
Every enquiry is tracked from first contact to test drive to sale closure. The dashboard shows which sources generate the most test drives, average time to first response, follow-up conversion rates, test drive show-up rates, and sales conversion by enquiry source.
What runs automatically
These run 24/7 without manual work
Where humans step in
Routine replies and follow-ups are automated. Sales teams step in only when the lead is qualified and ready.
Typical outcomes
Response times drop from hours to seconds for all vehicle enquiries
More test drives booked because enquiries do not go cold
Fewer missed enquiries due to 24/7 automated coverage
Better visibility into which enquiry sources convert to sales
Sales teams focus on qualified leads instead of chasing all enquiries
Follow-up happens automatically, reducing manual tracking
Higher test drive show-up rates due to automated reminders
Business impact
Example scenarios
A customer enquired about a vehicle through a portal. The system replied instantly with details, and within 8 minutes, they had booked a test drive. They came in the next day and bought the car.
We got a WhatsApp enquiry at 9 PM when our sales team was off. The system handled it immediately, and the customer booked a test drive for the next morning. This used to be a lost opportunity.
A lead from 4 days ago that went silent got revived by the automated follow-up. They responded, booked a test drive, and we closed the sale. The system brings back leads our sales team had given up on.
Who this setup is not for
Platform Capabilities for Automotive
Explore the AI automation features that power your vehicle enquiry system