Average response time benchmark
How fast should you reply to leads? Benchmarks for Real Estate, Retail, and SaaS. Why 5 minutes is the new "slow".
The Expectation Gap
You think replying within 24 hours is "good service".
Your customer thinks 24 hours is "ghosting".
Amazon and Uber have trained us to expect instant gratification.
Slow response is seen as incompetence.
Old Standards
Email SLAs (24-48h) don't apply to Chat.
Comparing yourself to mediocre competitors.
Ignoring the "ZMOT" (Zero Moment of Truth).
Not measuring your actual response time.
The Golden 5 Minutes
- Leads contacted within 5 mins are 9x more likely to convert.
- After 30 mins, qualification drops by 21x.
- Aim for <1 minute using automation.
- Instant reply = "I am professional & available".
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Frequently Asked Questions
The Expectation Gap
You think replying within 24 hours is "good service".
Your customer thinks 24 hours is "ghosting".
Amazon and Uber have trained us to expect instant gratification.
Slow response is seen as incompetence.
The Golden 5 Minutes
Leads contacted within 5 mins are 9x more likely to convert.
After 30 mins, qualification drops by 21x.
Aim for <1 minute using automation.
Instant reply = "I am professional & available".
Who is this solution for?
Service businesses.
Support teams.
Business owners.
How does multichannel AI sales automation work?
Multichannel AI sales automation captures enquiries from WhatsApp, Instagram, website, email, and phone in one unified system. The AI responds instantly, qualifies leads automatically, and books meetings on your calendar—all without manual work.
Learn more about multichannel sales automation →How fast is the response time?
AI responds to all enquiries in under 2 seconds, 24/7. This ensures no lead waits, regardless of time zone or business hours. Faster response = higher conversion.
See how AI inbound sales agents work →Explore more guides and resources on our Resources page • AI Sales Automation • Multichannel Sales